What Pepsi Got Wrong About Marketing to Millennials
Surely you’ve seen or heard about Pepsi’s recent ad, which quickly became the case study for marketing to Millennials gone terribly wrong. I’ll quickly sum up Pepsi’s marketing fiasco for anyone that has been away from the Internet these last...
Feel lost in your 20s? That’s wonderful!
I feel so lost. I hear this phrase a lot. And typically it gets me really excited! No, I haven’t been drinking. Or at least, not any more than normal. You see, I’ll be at a speaking engagement and someone will come up to me afterwards and say, “I...
Taxes are the Most Amazing Thing in the World, Right?
This post is sponsored by 1040.com. All views expressed are my own. “Taxes are my favorite!” – said no one ever Newly married, still sparkling with that honeymoon sheen, my wife and I were thrust into full-fledged, Groan Up life — doing our...
To Settle or Not to Settle?
This is our generations’ greatest question. Heck, I’d say SETTLING is Millennials GREATEST FEAR – the thought of settling giving us nightmares. Like the time we watched Stephen King’s IT and slept with the nightlight until we were fourteen. (I still can’t look a...
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